The number of beauty brands owned by blacks continues to grow every year. But the truth is that products owned by blacks are not always available on the shelves of major retailers or beauty stores across the country. Although some progress has been made, pharmacies and markets have always ignored the needs of people of color, and have not purchased beauty products from black enterprises. Aurora James, the founder of brother vellies, focused on this issue through her 15% pledge non-profit organization. She asked organizations such as Walmart, net-a-porter and Sephora to commit at least 15% of their shelf space to black's companies.
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The lack of popularity of black beauty necessities has prompted many women of color to launch their own online market, so that they can create the beauty shopping experience we have long wanted. Next, we summarize the five best black beauty stores where you should shop today, tomorrow and forever. Browse their websites, store products owned by your favorite black, and find some new ones.
Beautyocracy
Like many women of color, auja little is frustrated by the lack of inclusive beauty products at local retailers. That's why she founded beauty care, an online market that provides independent beauty products for different entrepreneurs. The brand's mission is twofold: to improve everyone's beauty shopping experience and provide a thriving platform for smaller beauty brands. On beautycare's website, you can find beauty products of independent brands such as Ola skininents and bath brand.
If you have trouble deciding which items to add to your shopping cart, you can do a quick test on the website to get a personalized product recommendation list.
Amp Mela
In short, the mission of AMP beauty La is to redefine the beauty culture. Founded by three sisters of HBCU sisters, this technologically avant-garde digital retailer provides color lovers with the products they want and need. The inventory of AMP beauty LA has planning editors of products from famous and emerging beauty companies owned by black, covering hair care to makeup. From curly hair to Rosen skincare, amp beauty LA has everything.
One ˈ me-k ə
stay ˈ me-k ə On the website, every product you see is made of melanin. Founder ememka anyanwu created this platform to raise the awareness of beauty consumers about black's beauty brand and make inclusive cosmetics, skin care products, hair care, bath and body care and male beauty products more accessible. You can ˈ me-k ə Many of Byrdie's favorite products are found, such as OOO nail polish, Omolewa cosmetics and black girl sunscreen.
BeautyBeez
Brittney ogike's disappointing experience of buying beauty products for Brown girls in Los Angeles inspired her desire to create a retail experience that prioritized textured hair and blackened skin. What happened? Beautybeez, West Hollywood beauty products store, provides the best hair care, beauty, skin care, wigs and hair extensions. Beautybeez's flagship store is also their beauty bar, where you can knit your hair or have a relaxing spa. Don't worry, if you're not in Los Angeles, you can still buy beautybeez's rich inventory of beauty necessities online.
The beauty of the coil
After an unsatisfactory trip, Aisha Shannon Bates, her local beauty store, decided to launch coil beauty. The retailer's mission is to make the process of buying beauty products easy and pleasant for people of color. Coil beauty inventory products for everyone - from women to children. On the website, you can browse too many products of some of the most popular brands, such as lip bar, Doux and MIELLE organics.
